lego movie target audience
Wednesday 22nd may 2018
employment status:unemployed
TARGET AUDIENCE
lo:to identify the target audience using demographics and psychographics
the movie targets a family audience:
kids who play with lego
they enjoy playing with it so the probably will enjoy watching it
parents who played with lego as a young child
it might bring back memories of ehen they played with it when they werer younger
young adult cinema goers
they might have seen an advert on youtube
both genders
lego is watched by both genders because it is a family film
Will Arnett is batman
Morgan Freeman as Vitruvius
Will Ferell is lord business
charlie day as benny
Chris Pratt as emmet
Elizabeth banks as wyldstyle
audience profile for the lego movie
demographics
age: 6-14 years
gender:both
race:all
location:every where
employment status:unemployed
Friday 22nd may 2019
the lego movie appeals to young chrildren beacuse they might play with it
the lego movie will appeals to teenagers because they played with it a couple years back or still do and the batman might appeal to super hero fas and wonder women and green lantern and superman and gandolf from the hobbit
the lego movie would appeal to adults because it is also based on the matrix so if there chrildren wanted to see it they might be more willing
the lego movie appeals to young chrildren beacuse they might play with it
the lego movie will appeals to teenagers because they played with it a couple years back or still do and the batman might appeal to super hero fas and wonder women and green lantern and superman and gandolf from the hobbit
the lego movie would appeal to adults because it is also based on the matrix so if there chrildren wanted to see it they might be more willing
demographics psychographics
age: 6-14 years
gender:both
race:all
location:every where
Wednesday 5th June 2019
employment status:unemployed
lo:to explore marketing and promotion of the lego movie to link the methods to target audience
a tensile in broadcast programming and motion pictures, a tent-pole or tentpole is a program or movie that supports the financial performance of a movie studio or television network. A tent-pole movie may be expected to support the sale of tie-in merchandise.
because it was averted a lot such as mcdhonalds ,
to make sales support the movie ,money
theatrical tralier,teaser trailer,billboards,working with food companies,video games,
marketing
trailers
integration
horizontal is a company who owns multiple companies at the same stage of the film industry.
1.whats the name of the company that owns lots of smaller companies? conglomerate
2.whats the benefit of being one of these? you can share ideas storylines.y
3.why is synergy a good thing?because you can make more money to support the company
4.what is it called when a single company controls both the production and distribution
stage of media product?vertical
5.whats there advantages of doing this? you make more money because theres no profit going to other companies
6.what is tent pole production?its a movie that is expected to be successful to support other companies
7.what is the advantage of this for production company?it allows you to fund smaller projects
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